Competitors 1

Printing company

I have been looking into some design for print companies that we would possibly be competing with, this is quite useful because it means that we can look at their prices and compete.

The first company is a chain called printingcompany - they offer a wide range of services, now they arn't exactly within our range to compete against because they are a lager company and a chain but it does give us a sense of what to aim at and how to market ourselves within an affordable way so as best to reach the consumers.

I have gone through what they offer, with regards to services, and have picked the ones that are more applicable to our company.

Business Cards:

• Regular Business Cards 
  400gsm FSC silk artboard (50% recycled)
  From £45 for 250 in 3 days
• SmoothWove Business Cards 
  300gsm FSC smooth uncoated board
  From £49 for 500 in 5 days
• Fabu-Gloss Business Cards 
  400gsm FSC silk artboard (50% recycled) + Gloss Laminated
  From £64 for 500 in 5 days
• Luxury Business Cards 
  400gsm FSC silk (50% recycled) + Matt Laminated
  From £69 for 500 in 5 days
• Appointment Cards 
  330gsm FSC Gloss Laminated front + Uncoated easy-write reverse
  From £99 for 1,000 in 5 days
• StarMarque Business Cards 
  400gsm FSC silk artboard (50% recycled) + Matt Laminated + Spot UV
  From £99 for 500 in 7 days
• Regular Folding and Cut-out Business Cards 
  400gsm FSC silk artboard (50% recycled) + Die-cut or creased
  From £124 for 500 in 7 days
• SmoothWove Folding and Cut-out Business Cards 
  300gsm FSC smooth uncoated board + shaped or creased
  From £124 for 500 in 10 days
• Fabu-Gloss Folding and Cut-out Business Cards 
  400gsm FSC silk (50% recycled) + Gloss Laminated + Die-cut or creased
  From £139 for 500 in 10 days
• Luxury Folding and Cut-out Business Cards 
  400gsm FSC silk (50% recycled) + Matt Laminated + Die-cut or creased
  From £144 for 500 in 10 days
• StarMarque Folding and Cut-out Business Cards 
  400gsm FSC silk artboard (50% recycled) + Matt Lam + Spot UV + Die-cut
  From £174 for 500 in 10 days

Posters / Exhibition:

Posters - big

• Regular Matt Posters 
  170gsm coated paper
  From £16 for 1 in 3 days
• Silk Film Posters 
  170gsm silk photo special film
  From £17 for 1 in 3 days
• Super Gloss Posters 
  170gsm super gloss photo paper
  From £17 for 1 in 3 days
• Ultra UV Satin Posters 
  220gsm ultra UV satin paper
  From £18 for 1 in 2 days
• Bright Backlit Posters 
  130micron backlit film
  From £18 for 1 in 3 days
• Permanent Sticker Posters 
  80micron weatherproof self adhesive vinyl
  From £19 for 1 in 3 days
• Tear Tuff Posters 
  125micron opaque back film
  From £19 for 1 in 3 days
• Classic Canvas Posters 
  345gsm 100% egyptian cotton
  From £22 for 1 in 3 days
• Premium Tear Tuff Posters 
  300micron opaque back film
  From £24 for 1 in 3 days
• Outdoor Signage Posters 
  220gsm ultra UV satin paper + gloss encapsulation
  From £31 for 1 in 2 days
• Durable Foamex Posters 
  170gsm coated paper + Foamex mounted + Matt Laminated
  From £34 for 1 in 3 days
• UV Resistant Foamex Posters 
  220gsm ultra UV satin paper + Foamex mounted + Matt Laminated 
  From £36 for 1 in 3 days
• Durable Foamex Double Sided Posters 
  170gsm coated paper + Foamex mounted + Matt Laminated (2 sided)
  From £38 for 1 in 3 days
• Double sided UV Resistant Foamex Poster 
  220gsm ultra UV satin paper + Foamex + Matt Laminated (2 sided) 
  From £42 for 1 in 3 days
• Promo Banners (with clips) 
  375gsm vinyl banner (with clips)
  From £90 for 1 in 5 days
• Promo Banners (with eyelets) 
  375gsm vinyl banner (with eyelets)
  From £120 for 1 in 5 days

• Baseline Display Kits and Posters 
  Display Kits
  From £17 for 1 in 3 days
• Evolution Quick Pop-Up Display Accessories 
  Pop-Up Display Accessories
  From £65 for 1 in 5 days
• Evolution Quick Pop-Up Display Kit 
  Pop-Up Display Kits
  From £200 for 1 in 5 days
• Evolution Quick Pop-Up Display Poster Sets 
  Pop-Up Display Poster Sets
  From £321 for 1 in 5 days
• • Swinger Signs 
    Pavement Signs
    From £62 for 1 in 7-10 days
  • A Sign Boards 
    Pavement Signs
    From £86 for 1 in 3-5 days
  • Waterbased Pavements Signs 
    Pavement Signs
    From £155 for 1 in 3-5 days
  • Giant Flag Poles 
    Collapsable flag pole + flag
    From £323 for 1 in 7-10 days
  • • Gloss Litho Posters 
      150gsm FSC Premium gloss art paper
      From £159 for 250 in 3 days
    • Silk Litho Posters 
      170gsm FSC Premium silk art paper
      From £194 for 250 in 3 days
    • High Gloss Laminated Posters 
      250gsm FSC gloss artboard + Gloss Laminated
      From £227 for 250 in 5 days
    • Recycled Litho Posters 
      160gsm FSC Premium recycled uncoated paper
      From £231 for 250 in 3 days
    • Matt Laminated Posters 
      250gsm FSC silk artboard + Matt Laminated
      From £435 for 250 in 5 days

Stationary:

• Echo Recycled Stationery 
  100gsm FSC Echo recycled paper
  From £66 for 500 in 5 days
• Corporate Stationery 
  115gsm FSC Corporate smooth paper
  From £74 for 500 in 3 days
• Praxis Microlaid Stationery 
  100gsm Praxis Laid texture
  From £74 for 500 in 10 days
• Pharaoh Natural Stationery 
  120gsm Pharaoh cream paper
  From £78 for 500 in 5 days
• Conqueror Stonemarque Stationery 
  120gsm Conqueror Stonemarque paper
  From £83 for 500 in 5 days
• Power User Stationery 
  80gsm FSC bond paper
  From £89 for 5,000 in 5 days

Booklets:

• A6 Portrait Booklet Covers 
  A6 Portrait Booklet Covers
  From £134 for 250 in 7 days
• A6 Portrait Booklets: 150gsm Gloss 
  150gsm FSC Premium gloss art paper
  From £190 for 250 in 5 days
• A6 Portrait Booklets: 100gsm Recycled 
  100gsm FSC recycled uncoated paper
  From £194 for 500 in 5 days
• A6 Portrait Booklets: 115gsm Gloss 
  115gsm FSC gloss art paper
  From £194 for 500 in 5 days
• A6 Portrait Booklets: 100gsm Silk 
  100gsm FSC silk art paper
  From £194 for 500 in 5 days
• A6 Portrait Booklets: 170gsm Silk 
  170gsm FSC Premium silk art paper
  From £227 for 250 in 5 days
• • 1/3rd A4 Booklet Covers 
    1/3rd A4 Booklet Covers
    From £145 for 250 in 7 days
  • 1/3rd A4 Booklets: 100gsm Recycled 
    100gsm FSC recycled uncoated paper
    From £241 for 500 in 5 days
  • 1/3rd A4 Booklets: 100gsm Silk 
    100gsm FSC silk art paper
    From £241 for 500 in 5 days
  • 1/3rd A4 Booklets: 115gsm Gloss 
    115gsm FSC gloss art paper
    From £241 for 500 in 5 days
  • 1/3rd A4 Booklets: 150gsm Gloss 
    150gsm FSC Premium gloss art paper
    From £249 for 250 in 5 days
  • 1/3rd A4 Booklets: 170gsm Silk 
    170gsm FSC Premium silk art paper
    From £298 for 250 in 5 days

Mailouts:

SIZE/STYLE	FRONT	REVERSE	250	500	1,000	2,000	5,000	10,000
C6 White (gummed) (162x114 mm)	blank - unprinted		£11	£22	£44	£88	£220	£440
C6 Red (gummed) (162x114 mm)	red - unprinted	red - unprinted	£17	£34	£68	£136	£340	£680
DL White (gummed) (220x110 mm)	blank - unprinted		£20	£40	£80	£160	£400	£800
C5 White (gummed) (229x162 mm)	blank - unprinted		£22	£44	£88	£176	£440	£880
Square White (gummed) (155x155 mm)	blank - unprinted		£22	£44	£88	£176	£440	£880
C6 Clear (170x130 mm)	blank - unprinted		£25	£50	£100	£200	£500	£1,000
C5 Red (gummed) (229x162 mm)	red - unprinted	red - unprinted	£27	£54	£108	£216	£540	£1,080
DL Red (gummed) (220x110 mm)	red - unprinted	red - unprinted	£28	£56	£112	£224	£560	£1,120
Square Red (gummed) (155x155 mm)	red - unprinted	red - unprinted	£28	£56	£112	£224	£560	£1,120
C5 Clear (240x177 mm)	blank - unprinted		£35	£70	£140	£280	£700	£1,400

Bags:

• Kraft White Ribbed Bags 
  130gsm Kraft Paper Bags with Rope Handles 
  From 66p each in 20-25 days
• Gloss Laminated Copse Paper Bags 
  195gsm Gloss Coated Paper Bag with Rope Handles
  From 78p each in 20-25 days
• Matt Laminated Copse Paper Bags 
  195gsm Matt Coated Paper Bag with Rope Handles
  From 78p each in 20-25 days

As you can see there are is a HUGE range to look through and compete against with this particular company, however they are on the mass production side whereas our production line will be quite a lot smaller. It is a good idea though to get the basic outline of process for a relatively cheap company before we start pricing our work.